Personify Health

Engagement Product Manager

Job Locations US-Remote
Job ID
2025-4133
Category
Product Management
Posted Date
2 months ago(7/16/2025 6:25 PM)
Type
Full-Time

Overview

Who We Are

Ready to create a healthier world? We are ready for you! Personify Health is on a mission to simplify and personalize the health experience to improve health and reduce costs for companies and their people. At Personify Health, we believe in offering total rewards, flexible opportunities, and a diverse inclusive community, where every voice matters. Together, we’re shaping a healthier, more engaged future.

 

Responsibilities

Ready to Drive Member Engagement Across Our Entire Health Platform?

We're seeking a product manager who understands that great engagement isn't just about clicks—it's about creating meaningful connections that improve health outcomes. As our Engagement Product Manager, you'll orchestrate omni-channel communications that drive enrollment, adoption, and sustained engagement across our wellbeing and health product lines.

 

What makes this role different

 

Omni-channel impact: Design personalized journeys across email, SMS, and push notifications using sophisticated targeting

 

Data-driven optimization: Use advanced analytics and A/B testing to continuously improve engagement effectiveness

 

Cross-functional leadership: Coordinate with product, engineering, marketing, and design teams to deliver seamless experiences

 

Member-centric focus: Create communications that truly resonate with diverse health and wellness needs

 

What You'll Actually Do

Own engagement metrics: Drive measurable improvements in platform enrollment, onboarding completion, and sustained product engagement across all health offerings.

 

Develop targeted journeys: Create personalized, compelling engagement experiences based on deep analysis of customer data, behaviors, and health needs.

 

Execute strategic campaigns: Work directly in Braze to build campaigns, design templates, and implement data mappings that support product priorities and business goals.

 

Optimize through experimentation: Design and analyze A/B tests to improve campaign performance, using both quantitative metrics and qualitative feedback for rapid iteration.

 

Build audience intelligence: Use existing segments and create new targeting criteria from data warehouse insights, partnering with marketing and development teams for custom solutions.

 

Drive organizational excellence: Support governance improvements and change management to optimize our overall communication and user success strategy.

Qualifications

What You Bring to Our Mission

The product expertise:

  • 3-5+ years of experience in product management, product communications, or engagement roles
  • Experience crafting product strategy and translating vision into agile, iterative roadmaps
  • Proven ability to manage multiple complex cross-functional projects with diverse stakeholders

The technical skills:

  • Experience with Salesforce Marketing Cloud, MicroStrategy, Mixpanel, or equivalent BI and marketing automation tools
  • Proficiency in campaign segmentation, targeting, and analytics with experimental design capabilities
  • Understanding of data warehouse operations and audience segmentation methodologies

The leadership qualities:

  • Natural collaborator with excellent communication skills across all organizational levels
  • Self-starter who proactively identifies opportunities and drives projects to completion
  • Analytical decision-maker who balances quantitative data with qualitative insights and can defend strategic choices

 

Why You'll Love It Here

 

We believe in total rewards that actually matter—not just competitive packages, but benefits that support how you want to live and work.

 

Your wellbeing comes first:

  • Comprehensive medical and dental coverage through our own health solutions (yes, we use what we build!)
  • Mental health support and wellness programs designed by experts who get it
  • Flexible work arrangements that fit your life, not the other way around

Financial security that makes sense:

  • Retirement planning support to help you build real wealth for the future
  • Basic Life and AD&D Insurance plus Short-Term and Long-Term Disability protection
  • Employee savings programs and voluntary benefits like Critical Illness and Hospital Indemnity coverage

Growth without limits:

  • Professional development opportunities and clear career progression paths
  • Mentorship from industry leaders who want to see you succeed
  • Learning budget to invest in skills that matter to your future

A culture that energizes:

  • People Matter: Inclusive community where every voice matters and diverse perspectives drive innovation
  • One Team One Dream: Collaborative environment where we celebrate wins together and support each other through challenges
  • We Deliver: Mission-driven work that creates real impact on people's health and wellbeing, with clear accountability for results
  • Grow Forward: Continuous learning mindset with team events, recognition programs, and celebrations that make work genuinely enjoyable

The practical stuff:

  • Competitive base salary that rewards your success
  • Unlimited PTO policy because rest and recharge time is non-negotiable
  • Benefits effective day one—because you shouldn’t have to wait to be taken care of

 

Ready to create a healthier world? We're ready for you.

 


No candidate will meet every single desired qualification. If your experience looks a little different from what we’ve identified and you think you can bring value to the role, we’d love to learn more about you!

 

Personify Health is an equal opportunity organization and is committed to diversity, inclusion, equity, and social justice.

 

In compliance with all states and cities that require transparency of pay, the base compensation for this position ranges from $80,000 to $90,000. Note that compensation may vary based on location, skills, and experience. This position is eligible for 10% target bonus/variable compensation as well as health, dental, vision, mental health and other benefits.

 

We strive to cultivate a work environment where differences are celebrated, and employees of all backgrounds are empowered to thrive. Personify Health is committed to driving Diversity, Equity, Inclusion and Belonging (DEIB) for all stakeholders: employees (at each organization level), members, clients and the communities in which we operate. Diversity is core to who we are and critical to our work in health and wellbeing.

 

#WeAreHiring #PersonifyHealth

 

Beware of Hiring Scams: Personify Health will never ask for payment or sensitive personal information such as social security numbers during the hiring process. All official communication will come from a verified company email address. If you receive suspicious requests or communications, please report them to talent@personifyhealth.com. All of our legitimate openings can be found on the Personify Health Career Site.

 

Application Deadline: Open until position is filled.

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